Orange today announced the launch of the UK’s first mobile volunteering initiative, which harnesses the power of mobile technology to transform the way people give time to good causes. The ‘Do Some Good’ app allows convenient, bite-size volunteering through a mobile phone, enabling users to do a good deed at a time and place that suits their lifestyle – all in less than five minutes.
The ‘photofoundation’ action on the app enables people to take photos on their mobile and then donate these images charities via photofoundation.org .
photofoundation.org will be one place where everyone can volunteer and offer their photos, enabling charities to build up an image bank, at no cost, that they can then use for their own purposes. It will also become an asset for the charities with a revenue stream from images sold to commercial interests.